{"id":548319,"date":"2021-03-27T10:20:03","date_gmt":"2021-03-27T13:20:03","guid":{"rendered":"https:\/\/bahiaeconomica.com.br\/wp\/beta\/?p=548319"},"modified":"2021-03-27T11:54:59","modified_gmt":"2021-03-27T14:54:59","slug":"smart-fit-resiste-a-pandemia-e-podera-sair-ainda-mais-forte","status":"publish","type":"post","link":"https:\/\/bahiaeconomica.com.br\/wp\/2021\/03\/27\/smart-fit-resiste-a-pandemia-e-podera-sair-ainda-mais-forte\/","title":{"rendered":"SMART FIT RESISTE \u00c0 PANDEMIA E PODER\u00c1 SAIR AINDA MAIS FORTE"},"content":{"rendered":"<p>Observando o mercado estrangeiro, Edgar Corona, p\u00f4de se antecipar \u00e0 crise do novo coronav\u00edrus e como ela afetaria o seu neg\u00f3cio no Brasil. Em entrevista para a Exame,in<!--more-->Corona afirmou que, desde o in\u00edcio da pandemia, se re\u00fane com um grupo de executivos de grandes redes internacionais do setor de academias esportivas para debater o que est\u00e3o experimentando em seus neg\u00f3cios, e sobre protocolos sanit\u00e1rios adotados.<\/p>\n<p>Apesar do desempenho negativo no 4\u00ba trimestre de 2020, a empresa que passou 7 dos 12 meses de 2020 com quase todas as unidades fechadas foi capaz de \u201csegurar o tranco\u201d e sobreviver \u00e0 pandemia. A Smart Fit, hoje, controla aproximadamente 20% do mercado de academias da Am\u00e9rica Latina, presen\u00e7a que garante a resist\u00eancia da companhia e uma proje\u00e7\u00e3o de expans\u00e3o futura, j\u00e1 que concorrentes menores fechar\u00e3o as portas. A aquisi\u00e7\u00e3o recente da Just Fit, com 27 unidades, \u00e9 um exemplo dessa expans\u00e3o.<\/p>\n<p>Sobre uma oferta p\u00fablica inicial (IPO) da Smart Fit, Edgar Corona afirma n\u00e3o saber se \u00e9 o melhor momento. \u201cCapitaliza\u00e7\u00f5es s\u00e3o normais na nossa vida, com nossa expans\u00e3o. Est\u00e3o no DNA da companhia. Claro que vai ocorrer em algum momento nos pr\u00f3ximos cinco anos, porque os fundos que investiram na empresa n\u00e3o casaram com ela. Eu casei. Estou h\u00e1 25 anos nisso.\u201d<\/p>\n<p>Foto: divulga\u00e7\u00e3o<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Observando o mercado estrangeiro, Edgar Corona, p\u00f4de se antecipar \u00e0 crise do novo coronav\u00edrus e como ela afetaria o seu neg\u00f3cio no Brasil. Em entrevista para a Exame,in<\/p>\n","protected":false},"author":1,"featured_media":548321,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[14,3],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SMART FIT RESISTE \u00c0 PANDEMIA E PODER\u00c1 SAIR AINDA MAIS FORTE - Bahia Economica<\/title>\n<meta name=\"description\" content=\"O maior portal de Economia da Bahia DESTAQUE DO DIA, ECONOMIA \/ POL\u00cdTICA Bahia Economica\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bahiaeconomica.com.br\/wp\/2021\/03\/27\/smart-fit-resiste-a-pandemia-e-podera-sair-ainda-mais-forte\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SMART FIT RESISTE \u00c0 PANDEMIA E PODER\u00c1 SAIR AINDA MAIS FORTE - 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